Adam Thinks » Advertising

Pizza’s Place

Adam — Tue, 08 May 2012 05:29:38 +0000

Move over cake, it’s pizza’s turn for reality TV stardom. Here’s the latest video I directed for The Punch.

Directed and shot by me
Written by Leila Cohan-Miccio
Narration by Ben Rameaka
Edited by Matt Braunsdorf

(Failed) Autism PSA

Adam — Tue, 01 May 2012 17:30:03 +0000

The message is worth repeating.

Here’s another video I wrote and edited for The Brig.

Written & Edited by me
Directed by Nathan Russell
Produced by Moujan Zolfaghari
Sound by Kent Kincannon
Featuring Nicole Byer, Michael Kayne, Matt Mayer, Phil Jackson & Cathryn Mudon
Voice Talent by Jeremy Bent & Nathan Russell

Hunger Games – Coca-Cola

Adam — Wed, 21 Mar 2012 16:28:12 +0000

Coca-cola is a proud sponsor of the 74th annual Hunger Games.

Written by Melinda Taub
Directed and edited by me
Starring Melinda Taub and Michael Antonucci
Audio by James Leggero

The Kings of Pataskala Comedy

Adam — Fri, 06 Jan 2012 18:22:27 +0000

Watch out residents of Pataskala, Ohio, there’s a comedy show made specifically for you.

Here’s the latest video I wrote with Zack Phillips for The Brig.

Written by me and Zack Phillips
Directed by Nathan Russell
Shot by Nathan Russell and me
Edited by Andy Bond
Graphics by me
Produced by Moujan Zolfaghari
Starring Birch Harms, Abra Tabak, Timothy Dunn, Mamrie Hart, Josh Patten, Sean Hart, and Michael Hartney
Featuring Moujan Zolfaghari and Nathan Russell

Barnes & Noble Bathrooms

Adam — Fri, 30 Sep 2011 17:05:36 +0000

The one thing Amazon.com can’t give you.

Written by Jon Gutierrez
Directed by me
Shot by Nathan Russell
Edited by Kent Kincannon
Produced by Moujan Zolfaghari
Staring Patrick Clair

Superman Reboot

Adam — Thu, 29 Sep 2011 03:28:00 +0000

I’m pretty excited that DC Comics followed all my advice with the Superman reboot.

Here’s what I pitched them:

Dear DC Comics,

I think it’s time to give Superman a new costume. In today’s fast paced world, the name of the game is REALISM, but for almost 80 years Superman has been flying around fighting crime in spandex. Spandex! If Superman belonged to the Justice League of Olympic Figure Skaters maybe spandex would make sense, but he fights for justice, not triple sow cows. Superman deserves an outfit as realistic as the premise that an alien from another planet would look exactly like a human and be able to fly and shoot laser beams from his eyeballs.

To start with, get rid of his unrealistic skin tight spandex and replace it with a realistic skin tight t-shirt. I realize this is a huge change, so you should still put a big S on his chest so that everyone knows he’s Superman. Let’s be sure to give him jeans so tight they don’t need belt loops, and put patches on the knees to show that he can mend clothing (I’m always looking for ways to make costumes reflect personality traits).

Now let’s talk shoes. To be honest I never understood Superman’s footwear. They always looked like part of his leggings, as if he was wearing adult pajamas with booties. Not very realistic. Normally I’d say he should just wear boots, but boots are ridged and Superman needs a lot of lateral ankle flexibility. Lets split the difference and give him high-top, light weight moccasins. If you’re not clear on what that would look like I’m including an image of an an over-stuffed sausage that I photoshopped shoelaces onto.

As for Superman’s build, I’ve always felt he should be more muscular. Specifically in his arms. I’d go so far as to say that you should just invent extra muscles that don’t exist in humans (he IS an alien after all) and put them all in his forearms. Let’s also make his left arm triceps way more developed than his right. I’m not exactly sure why, but it’s good to set up stuff like that early so that when you do finally explain why, there’s a bigger pay off. Maybe it’s that Superman is actually a lefty, but he taught himself to use his right hand so that no one would suspect right-handed Clark Kent was actually left-handed Superman (believe it or not, I actually JUST came up with that).

And now my final change. It’s a pretty big one, so maybe you should take a deep breath. Did you take one? No? Okay, well don’t say I didn’t warn you. Two words:

Tiny. Cape.

It’s the perfect compromise. Superman’s cape is iconic, but in the real world he’d always be getting tangled up in it, and it would double his laundry load, which would really add up if he used a laundry service that charged by the pound (as any busy city-dwelling Metropolanite would). A tiny cape solves those problems while still giving Superman a striking silhouette as it billows in the wind behind him. Unfortunately because Superman is so big and the cape is so small, in order to keep the cape visible from all angles you’ll have to attach it under his left armpit. I realize a tiny armpit cape is a little unorthodox, but it’s a small price to pay to preserve both his cape and a realistic costume.

Well that’s about it I think you’ll find these changes will be very successful in gaining some short term attention from the mainstream media before you inevitably return to his old costume, only to change it again in another few years to get some more press. You know, you haven’t killed Superman in almost 20 years. Just saying…

Vengeful Plumber

Adam — Tue, 06 Sep 2011 15:39:22 +0000

Larry Slager Jr. will avenge his father and fix your toilet.

Fun Fact: The father and son picture is actually me as a kid with my dad.

Written by Zack Phillips
Directed & Shot by me
Edited by Andy Bond
Produced by Moujan Zolfaghari
Featuring: Eddie Dunn, Dave Bluvband, Molly Lloyd

Another Comic Adaptation

Adam — Mon, 20 Jun 2011 14:57:31 +0000

Green Lantern is #1 at the box office, so I guess any established property will make a successful movie, right?

Here’s the latest video I directed for The Brig.

Another Comic Adaptation

Directed & Edited by Adam Sacks
Produced by Moujan Zolfagari
Starring Will Hines & Nathan Russell

Frutti Rings

Adam — Tue, 15 Mar 2011 21:13:00 +0000

Bad news everybody. We blew our entire budget perfecting the Frutti Rings recipe and now can’t afford to hire an illustrator for the box. You all know me as an unrelenting perfectionist, ignoring deadlines and going millions of dollars over-budget to create the most delectable fruit-flavored cereal, but that changes right now. As much as it pains me to say this, we need to design our cereal box for zero dollars.

Can any of you draw? A room full of cereal executives and no one knows their way around a pencil? Unbelievable!

What’s that Rebecca? Your 5-year old son draws? Did he do the drawing in your office of that giant pigtailed cyclops and razor-toothed troll attacking a melting triangle? Oh, that’s supposed to be you and him outside your house. This is killing me, our delicious cereal deserves a professional illustrator, but as long as we don’t have to pay your son he sounds like our best option.

Here’s what I want him to draw. The box needs to capture the triumphant moment when a brightly colored tropical bird swoops down and grabs a delicious Frutti Ring with its claws. In the birds eyes we should see the joy our amazing cereal gives to anyone lucky enough to have it. Because some misguided people might see this as a Toucan Sam rip off, we need to put a twist on it so people know we’re our own original brand. To do that, please have your 5 year-old son give our bird a mohawk, a dangerously sharp beak and feet that look like half-opened pistachios. That should set our fantastic cereal apart and keep Kellogg’s from suing us.

Can your son get us a Photoshop file by Monday? Oh, he only works in crayon? That might be a problem, we don’t have the budget to scan in artwork. Tell you what, bring him in tomorrow and Craig the IT guy can teach him MS Paint.

I know guys, this is not an ideal situation, but we made a delicious cereal that we can all be proud of. Once people taste Frutti Rings I’m confident they’ll be so blown away they won’t care what the box looks like. Just remember, at Forrelli we are committed to providing customers with the highest quality product terrible packaging can hold. And that you can sell for one dollar. All our food must only cost a dollar.

Desperate Domino\’s Pizza Ad

Adam — Wed, 09 Mar 2011 03:16:24 +0000

Domino’s Pizza will do ANYTHING to keep you as a customer. Just tell them, and they’ll change. Here’s the latest video from my team The Brig.

Written by Zack Phillips
Directed by Shamikah Christina Martinez and me
Shot, edited and animated by me
Produced by Laura Turner Garrison
Starring Doug Moe, Oscar Magallanes, C. LeMar McLean